People meeting for change

Strategy that starts
with people.

Create systemic change
from the inside out.

The Collective Good is a strategy firm where community-centered design meets human nature. We help mission-driven organizations find what works, what does not, and what is next. Grounded in trust, collaboration, and a people-first approach.

About Us

The Collective Good is a strategy firm built on one belief: strategy only works when it works for people.

We support mission-driven leaders and organizations through transition, growth, and impact—embedding trust, clarity, and collaboration in every step.

Whether you're scaling impact, reimagining how you work, or adapting to change, our team is here to co-design practical strategies and sustainable solutions that last. We're not just advisors, we’re partners in possibility.

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How we help

Strategy

Whether it's a comprehensive multi-year strategic plan or a targeted business model shift, we help mission-driven organizations adapt and thrive. From vision and values to M&A due diligence and closure strategies, we deliver grounded, human-centered strategy that considers both the business and the people behind it.

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Partnership & Engagement

We bring community voices, cross-sector partners, and institutions together to design better systems. Whether you're engaging the community you serve to better co-design supports or committing to a collective impact initiative, we facilitate inclusive work that builds trust, cements relationships, overcomes barriers, and turns shared ideas into shared progress.

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Program Development

We co-design, launch, and scale programs that create real impact. From initial program design and pilot testing to evaluation frameworks and scaling strategies, we help you build effective programs to achieve your vision.

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Organizational Effectiveness

We help organizations optimize from the inside out—clarifying shared purpose, strengthening team dynamics, and building systems that support your mission. From organizational design and succession planning to communications strategy and process improvement, we focus on making your internal operations as effective as your external impact.

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Learn More About Us

Create systemic change
from the inside out.

Create systemic change from the inside out.

The Collective Good is a strategy firm that helps leaders drive social change
by cultivating collective insight and turning it into aligned action.

The Collective Good is a strategy firm that helps leaders drive social change by cultivating collective insight and turning it into aligned action.

Start Driving Change
We’ve been trusted by
Over 50 Past Clients

We partner with teams at every level—inside institutions, across coalitions, and alongside communities. Our work supports those navigating complexity, reimagining systems, and building strategies that actually stick.

We drive collective action with global, national, and community-based leaders.

housing logo
annie logo
DelNorte
APHL logo
Ausherman logo
CBV logo
housing logo
annie logo
DelNorte
APHL logo
Ausherman logo
CBV logo
PIR
AID United
Scratch logo
Nastad logo
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logo
PIR
AID United
Scratch logo
Nastad logo
logo 3
logo
logo 3
Department of Health Logo
Equal Measure Logo
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PIR
AID United
logo 3
Department of Health Logo
Equal Measure Logo
logo 2
PIR
AID United
Logo Department of health
LWV Logo
logo
logo 2
logo 3
logo 3
Nastad logo
Equal Measure Logo
annie logo
APHL logo
Ausherman logo
CBV logo
DelNorte
housing logo
PIR
AID United
Evident change
Scratch logo
Logo Department of health
LWV Logo
logo
logo 2
logo 3
logo 3
Nastad logo
Equal Measure Logo
annie logo
APHL logo
Ausherman logo
CBV logo
DelNorte
housing logo
PIR
AID United
Evident change
Scratch logo
Our Work
Case Studies

Client Stories

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Image Cases

Strengthening leadership to bridge the partisan divide

Future Caucus, formerly Millennial Action Project, is a fast-growing organization committed to bridging the partisan divide. In partnership with The Collective Good, they achieved greater alignment as a team and developed a bold plan to further strengthen public leadership.

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Image Cases

Values-driven and community-led public health

As a public health department, Louisiana Department of Health’s STD/HIV/Hepatitis Program (SHHP) had a goal to engage with constituencies and partners differently, breaking the hierarchy of government, shifting to a shared ownership model.

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Image Cases

A national network aligned in advancing health equity

NASTAD, a national association for HIV/AIDS and hepatitis public health officials, required an impactful strategy to advance their priorities of membership, while centering their commitment to social justice and anti-stigma in public health.

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All Stories